Archive for the ‘Sign Design’ Category

Sign Design

Sign Design

I am amazed every day I drive down the street and look at the same outdoor advertising graphic design mistakes perennial over and over. Business owners trying to make a living with a street-side presence that barleycorn commands attention.

There are two scenarios that I see on a regular basis.

• A potential customer walks into a custom sign shop and indicates their budget. The sign shop possessor is weak, afraid of losing a potential sale, so he delivers a sign product intentional to fit the Read the rest of this entry »